MoneyGram creates global ‘rally cry’ for personal finance campaign

29-Feb-08, 10:20 LONDON - Money transfer company MoneyGram International has launched a global multimedia campaign calling for individuals to gain control of their personal finances. The campaign, titled Hands , will include TV, print, radio, out-of-home, retail, point-of-sale, website development and employee communication. Created by DraftFCB and led by DraftFCB Chicago, Hands will run in a…

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